Exciting ´Kia Pro-cee´d´ three-door model revealed

• World Premiere of new three-door cee´d at Frankfurt Motor Show
• Longer, lower and lighter model promises ´a great drive´

Kia Motors Corporation has revealed the first ´preview image´ of its exciting new Kia
Pro-cee´d three-door hatchback model which will make its World Premiere at this year´s Frankfurt International Motor Show on 11 September.

Based closely on the earlier "pro_cee´d" concept car shown at the Paris Motor Show in 2006, the new production model has been developed by Kia´s design team in Europe under the
direction of Chief Design Officer, Peter Schreyer.

"Longer, lower and lighter than its five-door sister car, the new Kia Pro-cee´d is going to be a great drive," enthused Mr Jean-Charles Lievens, Senior Vice President Kia Motors Europe. "Combining real style and genuine practicality, our new three-door cee´d is sure to delight existing Kia customers and attract a new group of European consumers who have not yet
considered our brand."

Manufactured in Slovakia, Pro-cee´d will be the third member of the Kia cee´d family, joining the popular cee´d five-door and recently launched wagon models to make Kia an especially strong challenger for C-segment sales in Europe.

Production of the Pro-cee´d model range is scheduled to begin in November with first
customer sales during the early months of 2008.

- Ends -

Editors´ Notes

Kia Motors Europe
Kia Motors Europe is the European sales, marketing, and service arm of Kia Motors Corporation. With its headquarters in Frankfurt, Germany, it covers 29 markets in Europe.

About Kia Motors Corporation
Kia Motors Corporation (www.kiamotors.com) was founded in 1944 and is Korea´s oldest manufacturer of motor vehicles. As part of the Hyundai-Kia Automotive Group, Kia aims to become one of the world´s premier automotive brands.

Kia´s 13 manufacturing and assembly operations in nine countries produce more than 1.3 million vehicles a year that are sold and serviced through a network of distributors and dealers covering 165 countries. Kia today has 33,000 employees and annual revenues of US$19 billion.

Kia is the major sponsor of the Australian Tennis Open and an official worldwide sponsor of the
Davis Cup. From 2007 to 2014, Kia will be an official automotive partner of FIFA - governing body of soccer´s FIFA World Cup. Kia boosted its football links this year with three new sponsorships of major teams that will see the Kia logo appearing in the UEFA Champions League - FC Girondins de Bordeaux, FC Brussels and Atletico de Madrid.

Kia Motors Corporation´s brand slogan - ´The Power to Surprise´ - represents the company´s global commitment to surpassing customer expectations through continuous automotive innovation.

Press Contact

Mr Panu Vainamo
Tel 0049 69 850 928 352 Email pvainamo@kia-europe.com

Kia Motors Europe GmbH
Theodor-Heuss-Allee 11, 60486 Frankfurt, Germany.
Tel 0049 69 850 928 352 Fax 0049 69 850 928 399