New Vice President, Sales for Kia Motors Europe

• Bernard Bradley takes up new role to lead European sales at KME
• Appointment brings more strength and drive to Kia’s sales organisation
• Most recent success as General Manager-Cars for Honda UK

Kia Motors Europe is pleased to announce the appointment of Bernard Bradley as Vice President Sales, as the company continues to add new resources and strength to its sales organisation in Europe.

A 42-year old Briton, Bradley brings a wealth of motor industry knowledge to his new role at Kia stretching over almost two decades in the business. Over the past 19 years he has gained experience in selling through multiple distribution channels, in key roles at Vauxhall, Volkswagen, Volvo, BMW and most recently as General Manager-Cars at Honda UK, where he headed the car business across all functions.

During his tenure at Honda UK he was acknowledged for his role in driving growth, leading and managing change. In 2008 he was named as the 2006 winner in the ‘Rising Stars’ sales awards by the leading automotive trade publication, Automotive Management.

Taking over his new position in Frankfurt from 1 January 2010, Bradley will report to Paul Philpott, COO of KME.

Announcing the appointment, Paul Philpott commented: “As a powerful and dynamic European team, we are quickly making progress in creating a strong organization, leveraging and adding new resources in our region. Given the importance of a strong sales organization in achieving our key objectives, we are delighted to welcome Bernard to this new role. KME will benefit greatly from his unrivalled, thorough and in-depth sales leadership skills.”

Editors’ Notes

Kia Motors Europe
Kia Motors Europe is the European sales, marketing, and service arm of Kia Motors Corporation. With its headquarters in Frankfurt, Germany, it covers 25 markets in Europe.

About Kia Motors Corporation
Kia Motors Corporation(www.kia.com) – a maker of quality vehicles for the young-at-heart – was founded in 1944 and is Korea’s oldest manufacturer of motor vehicles. As part of the Hyundai-Kia Automotive Group, Kia aims to become one of the world’s premier automotive brands. More than 1.4 million vehicles a year are produced at 13 manufacturing and assembly operations in nine countries. These vehicles are sold and serviced through a network of distributors and dealers covering 172 countries.
Kia today has more than 40,000 employees and annual revenues of almost US$17 billion. It is the major sponsor of the Australian Tennis Open.
Kia is also an official automotive partner of FIFA – the governing body of the FIFA World Cup – as well as a EUROTOP partner of UEFA.
Kia Motors Corporation’s brand slogan – ‘The Power to Surprise’ – represents the company’s global commitment to surpassing customer expectations through continuous automotive innovation.

Press Contact

Kia Motors Europe GmbH
Ilona Tzudnowski
PR Manager Europe
Tel.: +49 69 850 928 357
E-mail: i.tzudnowski@kia-europe.com

Theodor-Heuss-Allee 11
60486 Frankfurt
Germany